Helping a fast-growing sporting goods brand to expand their digital presence.
Privately owned Sports-Seasons is a local authority for sporting goods and fan gear serving the United States from four locations based in Tennessee. Sports-Seasons partnered Clouda to jumpstart their digital strategy, optimize their user experience, and grow their e-commerce revenue stream.
To reach the key objectives, Clouda’s ecommerce consultants dug deep into the data and developed a comprehensive digital marketing touchpoint strategy to align and target Sport Season’s skilled staff. In addition to strategic digital marketing, Clouda delivered tactical guidance across paid search, SEO, and email marketing.
With the goal of supporting revenue, Clouda developed new page templates for team-focused shopping experiences. Over the course of a few short months, a new e-commerce and marketing strategy was delivered that could evolve as the business succeeded.