$825B
US Economic Output
The U.S. media and entertainment industry generated approximately $825 billion in revenue in 2023, making it the largest national market in the world.[^1]
3%
US Market Growth
The U.S. market is projected to grow at a compound annual growth rate (CAGR) of about 3.0% through 2028.[^1]
40%
Advertising Share
In the U.S., advertising accounted for roughly 40% of total media and entertainment industry revenue in 2023, and is expected to remain a major growth driver.[^1]
$70
Video Game Revenues
U.S. video game revenues reached approximately $57 billion in 2023, and are forecasted to exceed $70 billion by 2028.[^1]