SWATI boosted conversion by 40% switching to Shopify Plus from Centra.

Industry: Health & beauty

Previous platform: Centra

Products: Shopify Plus, B2B

Cosmetic contact lens retailer SWATI Cosmetics was born out of a true love story between founders based in Sweden and India, with a vision of affording customers the freedom to be their “own kind of beautiful.”

With their sights set on building a global community of customers, SWATI needed a commerce platform that could support its growth plans where its existing platform was falling short.

Since moving to Shopify Plus, the brand has seen:

  • 45% revenue increase in key markets
  • 30% lower customer acquisitions costs
  • 10x faster onboarding of new team members